You can not sell a man an education unless he needs it. If you can make him understand why he needs it then it is possible. To make him understand why he needs it you can educate him...
You can not sell a man a fridge unless he wants it. If you can make him want it then it is possible. To make him want it you can not work on reason but emotion.
You can not give a man an education unless he wants it. If you can make him want it then it is possible. To make him want it you must not work on reason but emotion!
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